Off-Page SEO Services Kerala, India
Everyone needs to see their website rank higher in Search Engine Results Pages (SERP) for search engines like Google, Bing etc. There are 2 key ways to expand where your site ends up on results pages. On-page SEO and off-page SEO.
On-Page vs. Off-Page SEO
On-page SEO is all of the things you can do on
your web page/post to help you to improve SERP position. This includes things
like keywords, Contents, h1 tags, alt tags, anchor tags, meta tags, meta descriptions, page/post
titles, and internal linking etc.
Off-page SEO refers to all the things you can do outside of your website to help you improve SERP position: link building, Social Bookmarking, Content Marketing, Questions & Answers submission, forums and document submission etc.
off-page SEO helps search engines to understand what others think about your services, product or website. Even having just a few links from strong, relevant sites with high levels of page authority will increase your chances of ranking higher in search engines.
Off-page SEO is not just about getting a link to your site from just anyone; it’s about getting a link to your site from the right one. And, you want to make sure that you are getting the “link juice” from the back link too.
Link juice is only passed through in do-follow backlinks. This type of backlink is like the source site is accepting and voting for the linked post, or page, article resulting in an increase in the link’s authority.
The another type of backlink is no-follow backlinks. No-follow are just links that don’t pass any authority from the source site to the linked site.
How off-page SEO techniques can enhance your Domain Authority (DA)
Improving your off-page SEO performance will directly match up with your Domain Authority score (DA). Your site’s DA is a ranking score that determines the capacity of your site to rank within the SERPs. This score is from 1-100 which is based upon various factors including linking root domains, and the number of total links. The DA of your site is not a metric used by Google in determining where you rank, but is a good signal for how well your site is performing from an off-site SEO standpoint.
Off-Page SEO Activities
WHY OFF PAGE SEO IS SUCCESSFUL
By creating high quality content which marks the difficulty of your
visitors, you can make your social media and back link building off page SEO techniques more effective. Hiring a best SEO Expert in Kerala is the best way to create high quality backlinks and increase your domain authority.